EXAMINATION OF THE EFFECTS OF CONSUMERS' PRICE SENSITIVITY PERCEPTION ON THE LOCAL PRODUCT PURCHASE INTENTION ON THE MEDIATION OF ATTITUDE FOR LOCAL PRODUCTS


DELİGÖZ K. , Üstünkardeşler D.

20. ULUSLARARASI İŞLETMECİLİK KONGRESİ, Giresun, Turkey, 10 June 2021

  • Publication Type: Conference Paper / Full Text
  • City: Giresun
  • Country: Turkey