Narcissistic consumption in athletes: parallel mediation of brand evangelism between narcissistic personality and hedonic consumption attitude

Aydın G., Başoğlu Ö. E., Karababa B., Ünver O., Yavuz G., Aydın G.

FRONTIERS IN PSYCHOLOGY, cilt.17, 2026 (SSCI, Scopus)

  • Yayın Türü: Makale / Tam Makale
  • Cilt numarası: 17
  • Basım Tarihi: 2026
  • Doi Numarası: 10.3389/fpsyg.2026.1773459
  • Dergi Adı: FRONTIERS IN PSYCHOLOGY
  • Derginin Tarandığı İndeksler: Social Sciences Citation Index (SSCI), Scopus, IBZ Online, Linguistic Bibliography, MLA - Modern Language Association Database, Psycinfo, Directory of Open Access Journals, MLA International Bibliography
  • Anahtar Kelimeler: brand, brand evangelism, hedonic consumption attitude, narcissistic personality, sport
  • Atatürk Üniversitesi Adresli: Evet