In Rome Do As The Romans Do And Covers Integrated Marketing Communication For The Local Market in Global Campanies
Journal Of Social Scıences, Near East University., ss.30-40, 2010 (Hakemli Dergi)
- Yayın Türü: Makale / Tam Makale
- Basım Tarihi: 2010
- Dergi Adı: Journal Of Social Scıences, Near East University.
- Sayfa Sayıları: ss.30-40
- Atatürk Üniversitesi Adresli: Evet