The Effect of Social Media Addiction, Nomophobia, and Netlessphobia on Students' Online Shopping Addictions During the Covid-19 Pandemic

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Atıf İçin Kopyala

GÜZEL D., MUTLU M.

JOURNAL OF MEHMET AKIF ERSOY UNIVERSITY ECONOMICS AND ADMINISTRATIVE SCIENCES FACULTY, sa.2, ss.457-478, 2024 (ESCI)

• Yayın Türü: Makale / Tam Makale
• Basım Tarihi: 2024
• Doi Numarası: 10.30798/makuiibf.1282142
• Dergi Adı: JOURNAL OF MEHMET AKIF ERSOY UNIVERSITY ECONOMICS AND ADMINISTRATIVE SCIENCES FACULTY
• Derginin Tarandığı İndeksler: Emerging Sources Citation Index (ESCI)
• Sayfa Sayıları: ss.457-478
• Atatürk Üniversitesi Adresli: Evet

Özet

The excessive use of internet-based technologies and social media platforms during the COVID-19 pandemic has caused problems such as social media addiction, nomophobia, netlesphobia, and online shopping addiction in individuals. This research aims to examine whether social media addiction, nomophobia, and netlessphobia affect students' online shopping addiction. An online survey was conducted on 439 students to test the research model and hypotheses. SPSS 25.0 packet program was used, and reliability, exploratory factor analysis, descriptive analyses, correlation and multiple regression analysis were applied to the data. Multiple regression analysis results revealed that social media addiction, nomophobia, and netless phobia influence students' online shopping addiction.